DAW Marketing Blog.

We love the work we do, and we’re ready to share with the world what we’ve learned along the way. Check out our blog for insights into the industry and marketing ideas and tips to help you make the right decisions for your business.

Category: Email Marketing

email marketing tools illustration

5 Tips for Amplifying Your Message with Email Marketing

Email marketing is big for B2B businesses. It offers a high ROI opportunity — generating approximately $42 for every $1 spent — and comes at a pretty low cost compared to other forms of marketing. Yet, with roughly 4 billion daily users and over 300 billion emails sent per day, there’s also a lot of…
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email marketing tools illustration

Keep Your Brand Top of Mind with Email Marketing

Insights from Natalie Thayer, Senior Copywriter: Today, our lives are more tethered to the digital realm than ever before — thank you, smart phones, Zoom meetings, cryptocurrency and the Metaverse. So, it’s probably no surprise that digital tools play an important role in your business’ marketing strategy. Email marketing is just one such tool that’s…
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email marketing

Email Marketing: Building a Better List

Is email marketing the best way to reach potential customers? Content marketing surveys continually say yes. A whopping 73% percent of millennials say they prefer communication via email and for every $1 spent on email marketing, a $38 return on investment is generated. That’s a higher ROI than social, display and even paid search advertising.…
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5 Ways Email Marketing Boosts Brand Awareness

5 Ways Email Marketing Boosts Brand Awareness

Looking for a way to keep customers engaged and boost your brand’s top of mind awareness? Email marketing does both — and then some. Email marketing is a powerful marketing channel for B2B companies. Over 3 billion emails are sent every day and for every $1 spent, email marketing generates $38 in Return on Investment…
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